Use this index to browse all issues of The Representor from 2016.
Click to browse Fall 2016 issue …
- Download pdf of Fall 2016 issue
- Cover Story – Start-ups: A systematic approach to growth, by Alex Gabbi
- Feature Article – Building the bridges: Manufacturing to reps to end users, by Liz Beerman
- Feature Article – Why certify? by David Dasson
- Someone You Should Know! – Brook Merchant
- Executive Commentary by Walter Tobin, CEO – Fasten your seat belts, folks!
- From the Top by Dan Parks, CPMR – One rep’s plea for more consultative partnerships
- Consultant’s Corner by Cesare Giammarco – Ecommerce and manufacturers’ reps ensuring success after the first ‘click’
- Legally Speaking by Gerald Newman and Adam Glazer – Clean sweep in commission action
- The Subject is Taxing! by Stanton B. Herzog, CPA, ERA Tax, Audit & Accounting Consultant – A review of recent personal tax items of interest
- Tech Tools and Tips by Terry Brock, Marketing Coach – Relationship marketing: how to ‘shut up and dance with me’ for salespeople
- Sa1eswise™ by Nicki Weiss, Certified Professional Sales Management Coach and Master Trainer – How to find ‘A-players’ when interviewing rep candidates
- News Beat – Industry news and events
- Chapter News – News and events from ERA’s Chapters
- Business Book Review by Dan Beaulieu – Sales Manager Survival Guide: Lessons from Sales’ Front Lines
- Marketing Group Digest – Components * Electronic Systems Integration * Materials, Assembly, Production & Supply
Summer 2016

Click to browse Summer 2016 issue …
- Download pdf of Summer 2016 issue
- Cover Story – Cost of sales: The performance bar has been raised, by Tom Wichert
- Feature Article – Best practices to avoid getting blacklisted, by Norman Wright, Jr.
- Feature Article – ERA to support the rep advantage at Electronica, by John Hutson, CPMR
- Someone You Should Know! – Bryan Teen
- Executive Commentary by Walter Tobin, CEO – ERA in action: taking a glance back and a peek forward
- From the Top by Dan Parks, CPMR – It is critical to view sales as an investment, not an expense
- Legally Speaking by Gerald Newman and Adam Glazer – Risk analysis leads court to overturn unfriendly reading of rep contract
- The Subject is Taxing! by Stanton B. Herzog, CPA, ERA Tax, Audit & Accounting Consultant – IRS releases new updates on auto deductions and Affordable Care Act
- Tech Tools and Tips by Terry Brock, Marketing Coach – Learn how live video can build and maintain marketing relationships
- Sa1eswise™ by Nicki Weiss, Certified Professional Sales Management Coach and Master Trainer – What honeybees can teach about decision-making in rep firms
- News Beat – Industry news and events
- Chapter News – News and events from ERA’s Chapters
- Business Book Review by Dan Beaulieu – 75 Ways for Managers to Hire, Develop and Keep Great Employees, by Paul Falcone
- Marketing Group Digest – Components * Electronic Systems Integration * Instrumentation, Automation & Controls * Materials, Assembly, Production & Supply
Spring 2016

Click to browse Spring 2016 issue …
- Download pdf of Spring 2016 issue
- Cover Story – Highlights of the ERA Conference Keynote: Building Relationships with Connected Customers
- Feature Article – Introducing … ERA’s New Rep Sales Agreement
- Someone You Should Know! – Jim Gleason
- Executive Commentary by Walter Tobin, CEO – 2016 is shaping up to be a great year for ERA!
- From the Top by Dan Parks, CPMR – ERA’s Conference Committee hit a home run with recent event
- Legally Speaking by Gerald Newman and Adam Glazer – Court awards rep post-termination damages with a nod to ERA
- The Subject is Taxing! by Stanton B. Herzog, CPA, ERA Tax, Audit & Accounting Consultant – Form 1099: New 2016 IRS developments are of concern
- Tech Tools and Tips by Terry Brock, Marketing Coach – Use these five steps to develop your ‘hustle muscle’
- Sa1eswise™ by Nicki Weiss, Certified Professional Sales Management Coach and Master Trainer – How to navigate paradox when making business decisions
- News Beat and In Memoriam – Industry news and events
- Chapter News – News and events from ERA’s Chapters
- Business Book Review by Dan Beaulieu – Talking to Crazy: How to Deal with the Irrational and Impossible People in Your Life, by Mark Goulston
- Marketing Group Digest – Components * Electronic Systems Integration * Instrumentation, Automation & Controls * Materials, Assembly, Production & Supply * RF/Microwave & Wireless
Winter 2016

Click to browse Winter 2016 issue …
- Download pdf of Winter 2016 issue
- Cover Story – Meeting key business challenges in 2016
- Feature Article – From the brink to a new era for ERA … Thank you, Tom Shanahan!
- Someone You Should Know! – Gregory Pace
- Executive Commentary by Walter Tobin, CEO – Recapping my first 90 days as ERA CEO
- From the Top by Dan Parks, CPMR – This is the ideal time to develop your business plan for 2016
- Legally Speaking by Gerald Newman and Adam Glazer – Breaking up is hard to do, but defaming the outgoing rep carries consequences
- Business Book Review by Dan Beaulieu – Leading with Cultural Intelligence: The Real Secret to Success, by David Livermore
- Sa1eswise™ by Nicki Weiss, Certified Professional Sales Management Coach and Master Trainer – Check out these favorite videos from TED Talks and YouTube
- News Beat – Industry news and events
- The Subject is Taxing! by Stanton B. Herzog, CPA, ERA Tax, Audit & Accounting Consultant – Reviewing early developments and IRS rulings for 2016
- Tech Tools and Tips by Terry Brock, Marketing Coach – Debunking five common myths about social media
- Marketing Group Digest – Components * Electronic Systems Integration * Instrumentation, Automation & Controls * Materials, Assembly, Production & Supply
- Chapter News – News and events from ERA’s Chapters