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HOME
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Join ERA Today!
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ERA Commentaries
Perspective and leadership commentary from across ERA and the electronics representative community.
Reflections on year one: Building a stronger foundation for ERA
From Austin to EDS: Strengthening the three legs of the stool
Scaling up at ERA
ERA enters a new era
Celebrating a legacy of success
The GOAT
Manufacturers’ rep best practices
Be the best you can be…now!
Hope is not a strategy
Out of change and chaos comes opportunity
Caveat emptor…Buyer beware!
What does recovery look like?
A few Fall musings
Our prices come with parts
Accessing the customer
What gets measured, gets done
A peek back and a look ahead
Lessons from a friend…
The hurrier I go – the behinder I get!
The false narrative of mutual exclusivity
Best practices for travel season
A riddle, wrapped in a mystery, inside an enigma
Recovery or reset?
Tighten your belt and continue to march
Implementing big goals and ideas
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